This article is pertinent to most of our readers since it offers a variety of things business people need to think about when choosing which kind of packaging is best for their product. We can assist the readers with packaging.
it’s filling up an empty shopping cart with your weekly grocery shopping or picking up orders online, we may ask ourselves why and how is the product packaged like this?
If packaging performs its task and is doing its job, we don’t think about it when it stops working by breaking or becoming too heavy to carry and transport impact the proper container can make.
If you’re planning to launch a new product or plan a packaging revamp, you shouldn’t forget this vital aspect. The way you pack, exhibit, and present your product may seem like it’s an extravagance to the actual product, but in reality, it’s providing your customers with everything they require to be aware of before they get to the product in marketplace.
There are three areas where bags or boxes could make a huge difference.
Transportation
The number of goods you can put on the shelves of a store, pallet, or delivery van can significantly impact the shipping cost. This is why lightweight and compact packaging (while keeping the items inside) is the best choice. Bags and boxes can be made from materials that meet these criteria and come with other benefits and drawbacks.
Cardboard boxes like these are light and simple to stack. There is no need to think about the arrangement of boxes on the shelf, pallet, or at the van’s rear. It’s simple to design boxes that can be sized to fit any dimensions required for the products. Depending on the product’s design and dimensions, it could be you need packaging inserts to keep the product safe inside the package and it will also prevent the products from rumbling around the space inside a huge box.
Bags are simpler to pack into a compact size, and the flexible packaging occupies a smaller space than the box. Vacuum-packing or adding air to bags is an excellent method to prevent crushing without adding additional material. However, you’ll likely require some third-party packaging to hold bags of bags adequately.
Sustainability
It’s relatively easy to make custom boxes of cardboard, reinforced paper, or even corrugated cardboard to create a sturdy container to store your products. If you do not use an outer plastic coating, this is a simple thing for your customers to place. Make sure to utilize non-plastic packaging materials as well.
Bags, however, aren’t always easy to recycle. The composite materials of paper, plastic, and foil are ideal for keeping an airtight seal to preserve freshness for food; however, they fall short in terms of sustainability. Natural kraft materials are an option; however, look out for any closures or coatings that could still be made of plastic.
Suppose bags are the most efficient packaging to present your products in any other aspect. In that case, you might want to consider exploring some of the biodegradable alternatives available in the market productivity.
Prestige
The box’s design could make it appear more elegant than the paper bags. This will be partially contingent on the high-end material and the construction of the box; however, it’s a feature that mange the social marketing in your favor.
Inviting your customers to lift the lid of a carefully thought-out, well-designed box and reveal an equally well-packaged inside layer – creates anticipation. It communicates the product you offer is that is worth the wait. It also shows that more excellent care has been put into the packaging of your product and suggests that. So, more attention is being put into effect as well, through the connection.
In contrast, the ease of use and convenience of bagged containers make the experience of opening a plastic air-filled bottle-less exciting. There’s a reason for an increasing trend of ‘unboxing’ videos rather than unbagging ones!
Instead, using boxes to pack products is more convenient and has many advantages over bags.
